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Staples Promotional Products is

The Brand Love, Built Better, Together,™ company.

Trusted by the World's Most Loved Brands for Custom Merchandise Experiences

  • subaru
  • rogers
  • rbc
  • tim hortons
  • mcdonalds
  • EY
  • labatt
  • air canada
  • GM
  • fidelity
  • coca-cola
  • kia
  • bombardier
  • audi

Brand Love

Brand Love moments and experiences, made easy.

Custom Branded Merchandise

Custom Merchandise Design

Create brand-resonant merchandise experiences by pairing the latest decoration techniques with long-lasting products that honor your brand in quality, form and function.
Branded Merchandise Online Store

Online Brand Merchandise eStores

Create a national or multi-national assortment of custom-curated brand merchandise to centralize purchasing. We combine centralized assortment planning, branding and reporting with agile regional fulfillment and account service.
Event Promotional Items

Online Pop-Up Shops

Streamline gifting or enable audiences to purchase branded merchandise for special events with custom, online Pop-Up Merchandise Shops.
Logo'd Nike Hats

Licensing Support

Activate your licenses and sponsorships worldwide with custom or contract-manufactured merchandise. We’ll take care of everything for you. Custom labeling and packaging are included, along with all royalty calculation, collection, remittance and reporting.
Employees Working Happily

Culture, Rewards, & Recognition

Celebrate tenure, inspire values alignment and improve engagement at every stage of the employee journey with points they can redeem from a global assortment of 100,000+ lifestyle rewards. Example programs include Service Anniversary Awards, Peer-To-Peer Recognition, Safety Programs and more!

Learn More >

Brand Love in Action

Check out some of our latest work!

tim hortons

Built Better

Connect with audiences anywhere with our industry experts, in-market distribution and secure merchandise experience platforms.


Multiply engagement with top-end creative talent.

Our trend-immersed, award-winning creative team designs through the product and into platforms, promotions and packaging to ensure your entire merchandise experience is engaging, brand-resonant and on-strategy.

Custom Merchandise

Create completely custom products that exude your brand in materials, form and function.

We work with carefully-curated suppliers and audited factories around the world to custom design, manufacture and import proprietary products, apparel and uniforms that transform your brand ethos and icons into brand-differentiating merchandise experiences.

Powerful, Secure Technology Platforms

Ensure merchandise acquisition is also a great brand experience.

Our platforms include: brand merchandise eStores, gifting and event support microsites, global reward and recognition sites and more. Each gives you the convenient, intuitive functionality merchandise users expect AND the procurement utility you need, including flexible portal integration.

Brand Guardianship

We protect your brand like it’s our own.

Our account teams become experts on your brand guidelines. They leverage our digital asset management system that houses only those assets you approve. It consolidates and organizes assets by region, centralizing versioning and ensuring accuracy and consistency across every market your program serves.

Dedicated Account Team

Centralize brand strategy and control while ensuring local responsiveness and customization.

Our multi-disciplined team is better positioned to service your customers and partnership network, enabling us to become a fully-integrated partner. They merge centralized program strategy, assortment planning, and reporting with agile regional inventories, fulfillment and account service.

Supply Chain & Compliance

Get unmatched value chain transparency and brand advantage with our strategically curated global supply chain.

Every supplier is required to sign and follow our Code of Conduct, specifying stringent standards for ethical, social and safety compliance. Our compliance team provides sourcing, QA inspections and compliance audits.

Warehousing & Logistics

We make consistent merchandise experiences easy and economical.

We stock and fulfill merchandise from multiple warehouses in Canada, so we can provide flexible and economical solutions. We localize inventories and sourcing to accommodate regional demand and improve transit time.

Dashboard Reporting

Monitor performance and get on-demand reporting, by region.

Our dashboard reporting gives you detailed on-demand regional reports, and everything in between. Reporting and dashboard views are intuitively organized to match your organizational footprint.

  • 70
    Million $ Annual Sales
  • 1
    #1 Market Position
  • 35
    Fortune 100 Clients
  • 80
    In-Stock Programs
  • 200

In 2023, our Canadian team debuted Green Light Responsible sourcing with an initial EcoVadis assessment score of 50.3.

Learn More & Download Our CSR Report >

Be sure your merchandise experiences uphold your brand's sustainability commitments through unmatched third-party verification and transparency.

  • women who lead
  • sparc
  • social justice
  • parenting plus
  • at work
  • mosaic
  • hola
  • all abilities
  • WBE
  • inclusive workplace
  • Canadas 2SLGBTQI+ Chamber of Commerce
  • aboriginal business
  • Canadian Aboriginal and Minority Supplier Council
  • we connect international


Partner with passionate brand experience specialists who put strategy over stuff. We'll brainstorm and implement solutions that extend beyond the merch to help you achieve your brand love mission.

At Staples, inclusion is a verb.

When we operate inclusively, diversity follows. That is why we work hard to increase under represented groups and ensure all employees feel supported to contribute to their fullest potential. We are also always seeking relationships with new suppliers in all diversity classifications. We leverage this network to create seamless Tier-1 and Tier-2 diversity purchasing solutions that help clients further align spending with values. Learn more in our latest CSR report.

Your Staples Advantage

Staples Promo is a separately-operated brand merchandiser, wholly owned by Staples Inc. We bring the same value and distribution excellence to brand merchandise that Staples pioneered for office consumables. With that, we enjoy exclusive advantages that elevate talent, reduce costs and make us a more effective, diverse and strategic brand services partner.

Let’s build brand love.

Connect with our experienced team to get started.